Founded in Rome in 1945, Brioni is a menswear luxury House. In addition to its state-of-the-art Bespoke service, Brioni offers unparalleled, made in Italy, ready-to-wear, leather goods, shoes and accessories, both for formalwear and leisurewear.
With innovation at its core, Brioni was in 1952 the first men’s luxury House to stage a fashion show and to introduce vibrant colours and new fabrics, pushing the boundaries and interpretations of traditional menswear.
Hand-made and timeless, Brioni products are designed, crafted and cared for in the spirit of 'slow luxury', a value that is instilled in the people and communities behind the House.
Enveloping the wearer in an irresistible presence, Brioni fragrances are the ideal complement to Brioni’s sartorial universe and add the last finishing touch to an impeccable outfit.
Fragrances tailored so that each perfectly balanced ingredient projects the same sense of wellbeing, confidence and deep emotional connection as Brioni garments.
Enriched with top-tier sustainable materials and housed in a sleek eco-responsible glass bottle, each scent captures a different facet of the Brioni man and becomes part of who you are.
